The nonprofit, ’Non-human Rights Project’ challenges the unjust legal status quo that considers ’nonhuman animals’ as non-living “things” with absolutely no rights, leading to abuse in captivity. This poster aims to draw attention to their mission and campaign for public support. Art Direction: Mohamed Danawi
Challenge
Happy the elephant, like many other captive animals, is a sentient being trapped not only behind bars but within an unjust legal system that denies her the fundamental right to liberty. Despite overwhelming evidence of her intelligence, emotions, and suffering, the courts ruled against Happy's freedom, reinforcing captivity over compassion. More information: https://www.nonhumanrights.org/client/happy/
Solution
This illustration highlights the emotional struggle of a captive elephant ensnared in the legal system—depicting both physical and legal confinement. By visualizing the weight of injustice, the artwork urges viewers to recognize elephants as individuals who deserve rights, not imprisonment.